Plastics New Europe merges with PRW

Europe – Crain Communications has merged its Plastics News Europe and Plastics & Rubber Weekly brands, and has ceased publishing of PRW.

As of this year, Plastics News Europe will serve as the company’s signature brand across Europe. PRW had previously targeted the UK market.

‘Merging these two brands makes sense for our customers and our business,’ comments Brennan Lafferty, vice president and group publisher of the Crain Global Polymer Group. He argues that doing so ‘simplifies our offerings to the marketplace’ with one brand providing content and marketing channels across print, digital, conference and trade show platforms.

Plastics News Europe editor David Eldridge, sales director Matt Barber and conference director Donna Bushell will continue in their leadership roles.

Highlights for 2017 are said to be the first Plastics Recycling Show Europe trade show, scheduled for March 29-30 in Amsterdam, as well as the annual Plastics Industry Awards gala in London in October.