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Business development focus for TOMRA’s new sales director

Global – Sorting technology specialist TOMRA has taken Fabrizio Radice on board as its new global sales & marketing director. His role will be the further development and implementation of the short- and long-term sales and marketing strategy of the company’s recycling business division.

Radice is described as ‘a seasoned and business development-focused executive’ with 20 years’ experience. He has been part of global executive teams and has provided expert assistance to boards, especially in areas such as sales, marketing, development and addressing the diverse challenges of change management. Over the years, Radice has gained substantial international business development experience at senior management level – especially in the B2B area – with high-profile multi-nationals such as Philips, Yageo, FLIR and, most recently, Agilent.

‘Fabrizio is passionate and enthusiastic about breaking new ground and seizing opportunities to build new businesses from scratch,’ says Tom Eng, senior vice president and head of TOMRA Sorting Recycling. ‘This is very important because, although we have made huge advances in many different markets and segments over the last two decades, there is still a lot of potential to recover many more types of recyclable materials and extend their productive contribution by returning them to the sustainable resource loop.’

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